Fennica Gaming, a subsidiary of the iGaming and lottery powerhouse Veikkaus, has appointed industry veteran Erik Nyman as Strategic Advisor to its Board. Erik Nyman will provide guidance on Fennica Gaming’s B2B expansion into North America and support a range of strategic initiatives. The company’s portfolio and services have been successfully launched on three continents with over 15 operators, capturing a solid market share. Fennica Gaming now aims to further invest in its global growth, with an increased focus on the North American market.
Erik Nyman brings a long track record of successfully entering new markets and establishing strategic partnerships with some of the largest operators in the industry. His background includes facilitating two significant market entries in North America for leading iGaming providers NetEnt and EveryMatrix, where he most recently held the position of President Americas.
"At Fennica Gaming, our primary goal is to ‘put the players first.’ We have gained significant traction in various markets through our unique offering of instant games. We are now set to expand further with our leading iGaming portfolio and additional services in an ambitious international launch. Erik Nyman has successfully established two companies in North America, and his expertise will be invaluable as we aim to succeed in the world's largest gaming market. Next to our advisor Simon Hammon’s valuable product and portfolio guidance, Erik’s distribution experience aligns seamlessly with our strategy. We are very excited to have Erik onboard and part of our winning team," comments Jonas Reuter, Chairman of Fennica Gaming, part of the Veikkaus Group.
"I have followed Fennica and Veikkaus' development in recent years and am impressed not only with their B2B products but also with their strong organization and culture. They have a winning concept, and their bold international plans align perfectly with my own ambitions. I am very excited and honored to work with Jonas and the team to establish Fennica Gaming’s presence in North America and advance other strategic initiatives," stated Erik Nyman.